Flip open to many academic journals and you are greeted with dense and specialized prose, default structure, and a writing style that has been passed down from supervisor to student for many years. The stuffy academic prose hinders the reader from engaging, understanding, and yes, even enjoying the research and arguments that is taking place. Helen Sword, professor at the Centre for Academic Development at the University of Auckland, specializes in literature, teaching philosophy and academic writing. Stylish Academic Writing argues that “elegant ideas deserve elegant expression” and that even in the academic world writing can be engaging and imaginative while still keeping within the professionalism that the guild requires. The research behind the book engaged in many interviews with scholars, an analysis of thousands of journal articles, and further investigation into 100 recent books on academic writing.
By default most academics do not engage in “stylistic” writing. First, writers must be open to new ways of presenting their ideas and then discipline themselves to write in such a way that is not stuffy and filled with jargon from the profession. Sword argues that writers learn from (29):
Scholars tend to focus on styles that have been the norm within the writing they encounter rather than branching out and innovating new writing styles that are more engaging and enjoyable to the reader.
Sword addresses a variety of writing situations that create this dense prose that exists within the academy. She begins with the impersonable way in which many writers present their work. Why do writers try to engage the reader in the third person? This creates a distance between you the writer and the reader. If we write to change the mind of the reader then writing in the third person is contrary to this goal (44). Another way to become more engaging in the writing process is to use concrete language for abstract concepts. Much of our research (especially in my context of theology and biblical studies) is in the abstract but we as writers can give a concreteness to our language by taking abstract thoughts and making them more concrete. Academic prose is often filled with “to be” and passive verbs. Try changing many of your “to be” and passive verbs with “active and unusual verbs” (60).
Movies, fictional novels, and short stories generally are experts at captivating the audiences attention from the start. Writers do this in two ways: the title of the work and the introductory paragraph or scene of the piece. Sword challenges writers to come up with catchy titles that are also descriptive of the work. This is most often seen in the two-part title: Catchy Title: Descriptive Title. Sword also challenges the way in which many writers introduce their work. Too often academic article follow the same dull “4 step process” with the CARS method (77):
The article needs a “hook” which engages the reader. She says, “an effective first paragraph need not be flashy, gimmicky, or even provocative. It must, however, make the reader want to keep reading” (84). She notes that in many of the journals that she examined generally one or two of the articles supplied a “hook” for the reader. Begin the work with a question, anecdote, conversation, or other methods in “hooking” the reader to keep reading the article.
In order to stray away from the abstract writing scholars should employ a variety of literary techniques in the writing such as using exmaples, anecdotes, case studies, figurative devices, allusions, and analogies (101–102). This will “revive the readers attention” (100). She provides a helpful paradigm for practicing integrating this into your writing (110–111):
Overall, this books provides many helpful ways into making you into a better and more engaging writer. The book is filled with actual examples from academic journals and books and Sword carefully analyzes these examples and provides alternative ways of writing for each one. The end of each chapter provides a “Things to try” section that shows you how to actually improve your writing. Rather than staying in the abstract and theoretical she guides you into transforming your writing with specific steps. After reading this book I have noticed many areas in my own writing in need of improvement and will be implementing many of the suggestions noted in this short but helpful book.